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Existing walls were removed for a designated tasting bar area.
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Retail area allows guests enjoy a more intimate selection experience.
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Unique in the area, customers can blend their own wines
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Visibility, contrasts, and dimensionality create interest in the revitalized spaces.
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The blending room’s storefront system
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Soft furniture encourages lingering with a living room feel.
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Environental graphics function as educational art
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Striking custom wine bottle display draws customers.
Developer/Owner(s): OtherSte. Michelle Wine Estates
Architecture Firm(s): OtherBCRA
General Contractor(s): OtherWilcox Construction
Broker Firm(s): Not Applicable
Engineering Firm(s): Stantec, Metrix Engineers
Other Significant Team Member, if applicable: Not Applicable
Interior Architect/Designer Firm(s): Not Applicable
Construction/Project Manager Firm(s): Not Applicable
Consultant Firm(s): Not Applicable
Major Sub/Vendor(s): Stafford Design Group, SA Studio
WINNER: Chateau Ste. Michelle Visitor Center Renovation
Category
Retail Development of the Year
Description
To celebrate the 50th anniversary of an iconic winery, the client chose to enhance the visitor experience through a focused renovation that improved interaction and visibility in an expressive three-dimensional branded space. Guided by casual elegance, the design team worked closely with the client to integrate brand and building history while modernizing retail and tasting areas in a timeless way.
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